Customer Intelligence Platform
Advanced customer data platform with predictive analytics, segmentation, behavioral tracking, and automated marketing insights for enterprise B2C companies.
The Challenge
Retail company had fragmented customer data across systems, no unified customer view, and relied on manual analysis for marketing decisions causing delayed campaigns.
Our Solution
Implemented unified customer data platform with real-time data ingestion from 40+ sources, ML-powered segmentation, predictive churn modeling, and automated insight generation.
Technologies Used
Key Results
Implementation Highlights
Architected scalable data pipeline processing millions of events daily
Implemented real-time data visualization with interactive dashboards
Built predictive models with machine learning algorithms
Designed automated alerting and anomaly detection systems
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